“Lively is about creating fun ways to help people connect, not just match,” says Zoosk’s SVP of Product Behzad Behrouzi.“We’re hoping to create an overall experience where people can feel more relaxed being themselves, and more excited to meet and get to know other people.” This feature will push Lively beyond dating to help users just generally meet new people. Top dating apps like Tinder, Bumble and others have also adopted friend-finding features as of late, as they become more like social networks.Again, the idea is that using video can show off someone’s personality much better than static, photo-only profiles.
Similar to Snapchat and Instagram, Bumble will support short-form videos recorded live or in the past 24 hours, which can be either posted to your profile for all to see, or only shared with matches.
Announced in January, Bumble VID will allow users to share video “stories” on their profile.
Bumble says it decided to hold the feature back because it would make more sense from an engineering perspective to launch it in the rebuilt app arriving this fall.
As users continue to talk, the blur fades away – but users can opt to add it back if they want to remain hidden.
Zoosk says the blur fades over 40 seconds, but you can tap “Add Blur” whenever you like to remain hidden.
The feature, which will be public on Wednesday morning, is designed to help users make connections with people that extend beyond dating.